The 2019 REVO 5 Roost Deflector and MX Comp Suit was for EVS Sports designed as a modernized take on a staple classic for the brand. This 2019 product update was designed with maximum ventilation, comfort, and roost / dirt deflection in mind, featuring a brand new injection molded protective hard shell chest plate design.
The design language itself explores EVS's new "Raw & Refined" evolved design DNA, which includes an electric shock yellow / black colorway in addition to EVS's signature white / red corporate color combination.
Photography & Ad Copy: EVS's in-house creative dept.
Expand Condor Outdoor’s tactical gear bag, gloves, and apparel offerings — while also exploring expansion opportunities for the brand to capture new market share in the recreational Outdoor category.
The Zephyr technical down jacket is designed to modern take on the puffer jacket injected with Condor’s brand DNA. At its core, the jacket has been specifically designed for both tactical and outdoor hiking use alike.
Client: Condor Outdoor
Deliverables: Product Design, Product Development, Tech Packs, CMF (Colors/Materials/Finishes)
2030 Future NFL helmet design for Gridiron Labs. A trailblazing concept exploring "what if?" future possibilities of what a more streamlined, versatile, and interactive game of football could look like.
Design is a PROCESS. Before committing to final 3D CAD in MODO, many iterations of mechanical helmet functions/engineering and styling details and brand placement are explored through quick pen & paper sketches, then through tighter sketches in Photoshop. Design is all in the details, so once a particular styling direction is chosen, subtle detail treatments such as front and rear ventilation patterns are then dialed-in. Since the client placed strict guidelines towards readability of NFL team logo branding, vent patterns had to be strategically placed in order to prevent logos from being distorted. The minimal venting, along with the unique facemask that integrates seamlessly into the helmet, front & rear player cameras, onboard visor HUD display, and noise-cancelling wireless communications are a radical departure from the clumsy NFL helmet designs of today.
Credit for all graphics/brand work, UI/UX design, team logo-ing, and presentation work go to the mega talented team at Gridiron Labs.
SV-2 Trail snowmobile protective riding vest design for EVS. Performance features (puncture resistant core, molded protective rib panels, Recco emergency location system) and styling throughout makes this one of the lightest, strongest protective riding vests on the market and paves brave new ground for EVS's growth in this category.
Designs for Competitizione and Superleggera high performance racing footwear for the Piloti's early 2015 reluanch. Design direction behind the new collection is 'Gentleman Driver' appeal- giving a nod to the golden age of 70's / 80's era F1 & track racing with luxury detailing, patterns, and material selections.
The shoes have since been featured in these American and European publications : Red Bulletin GT Purely Porsche, Performance BMW, Performance Ford, Performance VW, Auto Express, Banzai, BMW Car, EVO, and Octane.
LIFT Aviation represents a radical shift in innovation for the Aviation industry, taking outdated heritage products and updated them with influences from cutting-edge technologies and trends in sport, outdoors, and luxury. All shoe models include the innovative FLIGHT SYSTEM™ rudder control heel slider technology (Patent Pending), and RESPONSE CORE™ stability midsole.
The LIFT footwear collection includes five performance models with three color ways each - one PRO model (Merlin Fire Resistant), two Sport models (Dakota, Talon), and two Comfort models (Air Boss, Spinner). My responsibility as Lead on the project included the full R&D process: from initial concept exploration to development of fit & function, color and trim details in tight tech pack format, 3D CAD sole design and development & tooling, to working with meticulous QC details working with partners in Asia, including overseeing production at the factory-level.
In only their first year of release, AAOPA Pilot Magazine named them as "The best accessory you never knew you wanted."
Extensive duties: Product Design / Product Development / Design Direction / CMF (Colors/Materials/Finishes) / Packaging Design / Retail Environment Design / Project Management
Signature 2018 Travis Pastrana TP199 Lite knee guard for EVS. A streamlined lightweight version of the original TP199 MX knee gaurd, this cut down Lite guard was designed for MTB, BMX, and other bicycle sports use in mind - in addition to EVS's core Motocross riding customers.
Designed with Pastrana's direct feedback and specifications in mind, as the legendary MX racing and Nitro Circus athlete. Collaboration with Snr. designer Kris Petrat.
Product Design / Product Development / Packaging Design
The Scythe is a tactical messenger born out of Condor Outdoor's 2014 Elite premium products launch. The design process included initial look & feel/functional sketch explorations which were reviewed closely with Condor's in-house design team, to final development specs used for production.
Concept exploration for a mountain bike specific dirt glove. Using the Specialized legacy brand DNA, a sub-brand is created to cater specifically to the mountain biker crowd.
Bomb*Proof combines the rugged with the sophisticated, along with innovative soft-goods technical development processes making the glove a solid bomb-proof addition to any mountain biker's kit.
2011 Modern kitchen showroom faucet for the Pfister brand, under the umbrella of Stanley Black & Decker Inc. Working closely with the in-house R&D team I was responsible for covering many aspects of the Pfister brand over a short six month period. Key responsibilities included graphics/branding, conceptual product design & exploration, 3D prototypes and aesthetic presentation models, and working with manufacturing vendors.
IntegRL concept E-MTB (Electric Mountain Bike) design exploring an integrated lighting system and other performance riding innovations.
Tactical flashlight designs developed for Soulcake Creative. The concept direction aimed to have a high powered, modular AR-15 rail mounted and impact/blast resistant flashlight design for use in military applications.
The Step-Up glove combines brand heritage with advanced look & feel, fusing Giro’s DNA with modern design cues and performance riding innovations. The final gloves are a clean updated evolution of Giro into the realm of Downhill & Freeride mountain bike.